For brands and agencies
The sponsor standard.
Money After Work reaches Americans making retirement’s irreversible decisions. That attention is valuable precisely because we protect it. Sponsoring this audience is simple, but it is not negotiable.
What qualifies
A product a careful retiree could evaluate and buy at a listed price, without a salesperson, without a commission, and without handing over control of their money. Planning software, tax preparation, estate documentation, security and fraud protection — that neighborhood.
What never qualifies
Annuities marketed to seniors. Precious-metal IRAs. Reverse mortgages. Trading services and signal groups. Crypto platforms. Commission-sold financial products of any kind. Lead generation for services we can’t verify. This list is permanent. Price does not move it.
The format
- One module per episode, maximum 35 seconds, in a fixed mid-episode slot.
- Always introduced as a sponsor. On-screen label the entire time.
- Never adjacent to the verdict. Never inside the analysis.
- Sponsors do not see scripts before air and have no editorial input — on the sponsored episode or any other.
- Newsletter placement: one boxed, labeled slot per issue. Same standard.
What we publish
Sponsor income, quarterly. Declined-sponsor totals, quarterly. This standard, permanently.